Have you recently been clearing out the closet, and come across some old clothing too good to put in the trash? Or perhaps you are redecorating and don’t quite know what to do with your old home goods. You’ve probably heard about many of the problems some retail sites face such as scammers, untrustworthy buyers or complicated returns procedures, but you still know you can make money from your old stuff so you don’t want to just throw it away. If you’ve got quality items and don’t know where to sell them, and you need an online resale site which is easy to use, and gives you access to millions of potential customers, then keep reading to find out more about poshmark. Poshmark is the best and quickest way to sell your old clothes, accessories and home wares for good money, without having to worry about scammers or shipping costs! Their unique platform allows you to connect with millions of users across the country and increase the exposure of each listing by interacting with your viewers. If you’d like to know more, keep reading to discover the benefits of the site and our favourite tips for how to start selling on poshmark today!
Why Sell On Poshmark?
Poshmark is the place to go when you’re looking to make money from your good quality items, or stuff too expensive for the yard sale. It is the marketplace for that old pair of shoes which could fetch you a fair bit of cash if you gave them a scrub. Whether you’re selling clothes, accessories or home goods, as soon as you’ve set up an account you will be able to get started. When you start selling on poshmark, you’ll be part of a great community of buyers and sellers which grows every day. Poshmark currently has over 50 million users, and this ever expanding community means there will be somebody out there for every good quality item you are looking to sell. It is important to remember that poshmark encourages bargaining – meaning that, like a yard sale, buyers are allowed to offer you a price lower than listed, and you are able to approach a potential buyer who has liked your item with an offer of a reduced price. Many sellers choose to advertise items for a slightly higher listing price than they would be willing to accept, so remember this when you are choosing your prices.
Poshmark is the truly posh market, compared to other online resale websites. While the range of items you can sell is not quite as broad as, say, ebay, poshmark encourage quality items – which means higher returns for you, the seller. Read on to read about the kinds of brands of clothing you might see on poshmark.
Benefits To Selling On Poshmark
There are lots of advantages to selling on poshmark. We have outlined some of the key things you should know:
- Simplicity – Poshmark makes the buying and selling process as easy as possible for its users. You don’t need to use a computer – you can start selling items straight from the app. Once you have set up an account either with your email address or by linking your social media, you can start with creating listings right away. Read on for our step-by-step guide on how to do this. With the large community of shoppers currently signed up, good items often go quickly. The money from your sale will be in your account as soon as your buyer accepts receipt of their item (or three days after you ship it, if the buyer does not do this). You can either keep this money on poshmark as credit, or you can request a direct deposit or check to receive your money in person. It couldn’t be simpler! Read on to find out more about selling fees.
- Shipping and Returns – Poshmark helps organise your selling online, and makes it very easy to ship your sales. As soon as you’ve sold an item, you will receive an email with a pre-paid priority mail shipping label for items up to 5 lb. Just print this off, stick it on your parcel and drop it off at the post office. You can get free priority mail shipping supplies from USPS, such as shipping boxes and envelopes. You may also need to have access to a printer so you can print your shipping labels. If, for any reason, your buyer wishes to return their item, you can rest easy because poshmark prioritizes its sellers in returns procedures. If a buyer is looking to return an item, they will have to provide photos to prove that it was damaged, or otherwise not as specified in your description. This means that you do not have to accept partial refunds, or returns for clothes which don’t fit, like on ebay. Another great thing about the returns procedure is that poshmark handles the customer service – meaning you won’t be receiving any spam from chancing customers. All you have to worry about is your listings.
- Community – Poshmark is a resale site with a unique user experience. Think of it a bit like social media. The huge community – with millions of buyers and sellers – means you can follow other users and increase your exposure by interacting with their item listings. This is a good way to make money on poshmark, and is one of the reasons it is becoming so popular. The app rewards user activity – such as receiving positive feedback, and sharing other users list items. This is why Poshmark users spend an average of 25 minutes per day using the platform, and when more people are using poshmark, each buyer has more potential sales. The community aspect is also improved by the bargaining ability of buyers. As a seller, you can use this to work in your favour – by tracking the customers who follow you and like your items, you can use some star salesmanship to wow them with private individual offers (such as 10% off or discounted shipping) to improve the likelihood of a sale. Since poshmark is all about sharing, you can also benefit by sharing your own listed items. However, this might become time consuming if you plan on selling lots of different things. Read on to hear more about the listing methods used on poshmark.
- You can create unique offers for your followers – As we have said, a large part of the community feel is being able to hustle over the price of products. Customers are much more likely to spend money when they feel like they are getting a good deal, so it genuinely pays to sometimes offer discounts. Poshmark shows you when customers “like” your items – kind of like when shoppers click to “watch” items on ebay. When this happens, you will have the option to send a private, limited-time discount to individual shoppers on a 24-hour basis. Making shoppers feel like they are your priority is a great way to get them buying your items, and hopefully returning for more. Since selling in this way is possible, your listed price should never be the lowest you are willing to go. Even if you don’t send individual offers to people who have liked your items, potential buyers can still approach you with an offer they are willing to pay, which is lower your asking price. If this happens, you are given the option to accept, decline, or respond with a counter offer. Customers won’t always do this, but it means that some won’t pay full price. If you list items for the lowest you are willing to go, you are driving away the customers who enjoy bargaining and think it is part of the fun. At the same time, you don’t want your initial price to be too high, as some people might think it is unreasonable and simply not send you any offers. Finding the right balance is an important part of maximising your potential sales. You should also keep an eye out for Poshmark Closet Clear Out events – the service offers a reduced shipping cost to your customers if they buy from you at a discounted price. See their website for more details on how these events work, and how to participate.
- Sales tax is covered – Everything you sell is subject to a sales tax. This can be a nightmare for new business owners or online resellers as it can take a long time to get to grips with, and there is always a worry you are doing it wrong. But fear not, poshmark carries out the sales tax stuff behind the scenes for you – so you can just focus on making money!
Downsides To Selling On Poshmark
Nothing is perfect – and before you start selling on poshmark, we have written a list of things you should know before you get started.
- Sales Fees – All this simplicity and convenience isn’t free. Like many other online resale platforms, poshmark charges a fee for every item sold. The fee depends on the amount of sale – it is $2.95 on sales under $15, and 20% on sales above this mark. These fees are higher than some other online resale websites – which can put some potential sellers off – but as a seller you are also receiving perks these platforms don’t offer, like the ability to create unique offers, and a fair returns procedure. It costs nothing to list an item, but a portion of each sale goes to ensure the continued quality service offered.
- Listing methods – Unlike ebay, where sellers need to pay for their listings to appear at the top of the results page, you maintain the relevance of your items by sharing them regularly. Depending on the number of things you are selling on your profile, that can take some time. Many users can sell hundreds of items at a time, and if you are looking to offer a similar number, it is worth remembering that sharing these frequently will be important. Users who sell numbers like this might find it best to devote one day a week just to sharing their items to keep them near the top of the results list. It is worth remembering that sharing is not a requirement to operate on poshmark – but if you are looking to maximise the money you can make, it will definitely be a big help.
What Items Sell Best On Poshmark?
The poshmark marketplace is growing all the time. The most common products are clothes on poshmark. At the start, only clothes, shoes and handbags were sold on the site but now you can also sell jewelry, home goods, toys, and unused beauty products. Poshmark currently doesn’t let you sell electronic goods like phones, DVDs, health and wellness products, or used underwear. It is best to check directly for a full list of their current restrictions.
Poshmark is a great place to buy and sell popular brands. Big name brands are instantly recognisable and likely to sell quickly, and since the retail price for things like Louis Vuitton and Gucci is so high, you can still make good money selling these on your poshmark account. It is important to remember, however, that as the seller it is your responsibility to make sure that whatever you are selling is genuine. Big, recognisable brands are commonly faked, so you need to make sure yours are genuine. Selling counterfeit items is illegal, and against the poshmark terms of service. If you are caught selling fake items, even accidentally, you could lose your money and your product, and it could also lead to a negative review which risks affecting your credibility for potential customers. It might even be worth getting your items authenticated, especially if they are quite expensive to buy first hand.
How To Sell On Poshmark
It could not be easier to get yourself started. You just need to do is download the app on your phone and you are ready to get going. We’ve written a list of the best tips and advice to help you through the process from start to finish, from preparing your inventory all the way to receiving your hard-earned cash at the end. Just follow these steps and you’ll have started selling before you know it!
Preparing your inventory
If you are going to be selling a lot of items it definitely pays to make and keep on top of an item inventory, especially if you are planning to buy items to resell. Poshmark can be a great platform for a side hustle, as a way of earning a bit of extra money, but if your inventory is unorganised and you don’t know what you’re selling, how will you ever know how much you’ve made? Microsoft Excel offers great spreadsheet software, but you can use whatever you like. Sometimes even good old-fashioned paper can be best. Once you’ve prepared your inventory, you’ll need to prepare the actual items you plan on selling. Your rating is important – a good rating means people are more likely to buy from you in the future, and increases the likelihood that buyers will share your profile with others. For this reason, you’ll want your items to be of good quality – this means anything sold second hand should still at least be clean and presentable. It is worth taking the time to look over every item individually, making sure everything is of decent quality. No one wants second hand clothes which haven’t been washed or ironed! Damage is a slightly different story. Something which is easily fixable – like a button which can be sewn back on – should not present any major problems, but bigger issues like stains or awkward holes should not stop you from selling! You can still make money from items with a bit of wear and tear. Just remember to always precisely disclose in your description any faults with the item, so you aren’t left with any disappointed customers leaving negative reviews. It may affect the price you can sell your item for, but this is better than lying about what you are really selling.
Creating your listing
Each listing on poshmark is made up of the following pieces of information: a photo (or photos), description, price, and size. You can take pictures directly from the app or take and edit them separately before uploading. You won’t have to worry about formatting any pictures you take on the app, but remember that often your phone’s camera will produce a higher quality. Like platforms such as Instagram, the photos on poshmark are square. The photo must be a clear and accurate representation – you are allowed up to 12 for each item, so make sure to get it from every angle. It may sound counter-intuitive, but you should be showing off every blemish and imperfection of a second-hand item so your customers will know what they are paying for. If you are using poshmark on a regular basis and plan on selling many items, it might be worth investing in some cheap lighting equipment such as a light ring! This will make your photographs look much more professional.
A common mistake made by many sellers when they start selling on poshmark is vague descriptions. A good description will help lend your item a professional feel. You should be precise – shoppers will usually be searching for something specific, so a generic description such as “jeans” or “mug” is unlikely to land your listing on their screen, and will be harder to sell. Where applicable, include a brand name in the product title. As we said above, if you are selling items second hand and there is noticeable damage, it is best to disclose this clearly in your item description to minimise the risk of an item being returned, or of your poshmark account receiving a bad review from an unhappy customer. When you are writing your item description, you might find it useful in the long run to include detailed measurements for clothing items. As we have said, poshmark does not permit returns for items just because they don’t fit – so this can make buyers unhappy and more likely to leave you a negative review if they don’t get something they can wear. A happy customer makes for a happy seller – so be sure to be as accurate as possible and include every measurement. Don’t just rely on the manufacturer’s size label, because some manufacturer sizes vary. For the best results, you should measure inseams and hems yourself, and include these in your product listing. Shoes are different – in the US, shoe sizes are standardised, so you should get away with simply saying the given size.
Now you are ready to start pricing your item. Pricing can often be a tricky business, because you don’t want to drive potential customers away with incredibly high prices, but you also don’t want to go too low in case you end up settling for an offer and receiving less for your goods than you wanted. Don’t worry, we are here to help. Your first priority should be looking on poshmark to check the prices of similar items being sold – are there other jackets with the same style going for a similar price? Are people paying a lot for the particular brand you are looking to sell? These are known as comps or comparable items and can give you a great idea of how the market looks at this moment in time. Things like size, product type and colour are important when checking comparable items. You should also remember to check the RRP for your product if it was being sold first hand. As a rule of thumb, some sellers will usually sell for around half, or maybe 60% of the RRP, and adjust this based on how much money comparable items are making. Don’t price yourself too low, however, as you will want to be able to offer individual discounts to your customers to help your business. Remember you don’t have to completely follow what everyone else is doing – each seller will have a different strategy for pricing things. You should consider poshmark’s selling fees when pricing your item – if you know how much money you want to make from a certain item, then calculate what your lowest selling point should be by taking into account the 20% on items sold over $15, or the flat rate $2.95 on items under this value. Use this as your base price. Avoid listing anything at your base price, because this will restrict your ability to make or accept offers, or to participate in closet clear out events. Working out where to go from your base price will take a bit of practice and experience. You can try initially pricing your item at, say, 10% above your base price to give you a little wiggle room. If you find this isn’t working, or that you are just breaking even, see what happens if you raise your price to 15% above the base price. Remember that every item sells differently, so there will be some trial and error involved, but don’t let this put you off. It’s part of the fun, and very rewarding in the end when you manage to get it right!
How to ship
We have touched on this above, but shipping with poshmark could not be easier. Everything is shipped via priority mail, which streamlines the whole process and means you won’t have to worry about which mail carrier to use and whether this might affect your sales. This is great news for sellers. After every sale, you will be sent a shipping label via email, and all you have to do is print it out! You only have to worry about finding the right shipping supplies. You can find free priority mail shipping supplies at your local post office, or you can order them directly from the USPS online store. Just remember to pick up the right supplies – Priority Express and Priority Flat Rate are different things. It depends how you listed your item. You can also ship using simple poly mailers which you can find online. The advantage of these is that they are lightweight and easier to handle, but they won’t be good for every product. You are best sticking to poly mailers for clothing items and avoiding bulkier things like shoes, and fragile items such as mugs. You will be able to judge best for yourself what kind of mail packaging is best for the item you are looking to ship. For larger items, you can even use old moving boxes or ask local businesses for their leftover cardboard boxes from deliveries – these are usually just thrown away, so this could be a great opportunity to recycle. Just stick your printed label to the top and take it down to your post office.
Our top tips
Track your time – Poshmark’s user community is unlike other platforms. It requires successful sellers to have a certain level of interaction with other users, including buyers (to bring more people on to your store) and sellers (to encourage mutual promotion). The more you sell, the more time you will need to spend resharing. As we have said, this is not a requirement – you are free to post items for sale and then simply wait – but to keep your posts relevant, and always appear near the top of search results, you will have to spend some time promoting them on a regular basis, especially if you are selling many items. The average user spends around 25 minutes per day on the app – so by keeping yourself relevant and contacting buyers with unique offers when they like your items, you are increasing the exposure of your store. Just be sure to find the right balance, as creating the perfect posts with the right pictures, item descriptions and measurements also takes some time. You don’t want to rush your posts and spend all your time sharing them – no matter how many people you reach, a bad post with poor photos and a very vague description is unlikely to attract a lot of customers.
Take advantage of selling opportunities – Poshmark makes regular incentives for customers you should definitely take advantage of. For example, several times a day you will be able to participate in posh parties – these are like mini showcases for certain categories of product, based on their type or style. This is a great way to drum up exposure for your items, and to connect with similar sellers to widen your network. Another great incentive you can offer is to advertise discounts for buying multiple items from your store. Many good stores do this, both on the high street and online. This separates poshmark from other similar platforms, and means your customers are likely to spend more money in your store, especially if you are offering items which would go well together. You will also save time packing your items for shipping if they are sold together!
Frequently asked questions
How do I spot scam buyers? Before you start selling on poshmark, you want to make sure you are protected from potential scams. All communication on poshmark is done through the platform itself – so if you receive any communications from outside the app, you should not sell to them. There is no way to guarantee any security of payment from a customer who has not contacted you through poshmark itself. It is also worth remembering that poshmark allows you to buy products without setting up an account – this is known as being a guest customer. If you receive any communications via the app from anyone without an official account, you can rest easy that poshmark will protect your payment. This might happen more often than you think, since items listed on the platform will also show up on google search results. If you are contacted by a guest, this could mean your posts have reached the google search results, and you should be proud!
How do I get paid when I’ve made a sale? This is a very common question we receive from individuals who want to start selling on poshmark. After all, making money is one of the reasons you are interested. Poshmark works differently to other online resale services like ebay or Amazon, in that it is fairer to both parties. Instead of being paid immediately when you sell, payment is made when a customer receives and accepts an item. This gives them time to look over their new purchase, and means you won’t have to worry too much about refunds. Additionally, if you have a tracking receipt for your shipment, you will be paid after three days of this regardless. When the money enters your account, it is stored in your poshmark account and not your bank. To receive it, you will have to request a payment directly – either by check or direct debit. While you don’t have to do this after every single payment (and in some cases it might be easier to wait a few days if you are expecting more payments to come in to your account), we recommend doing this relatively frequently as your bank will be a safer place to store your money. In the unlikely event of your account being hacked, any money stored on poshmark will not be secured.
How do I deal with negative feedback? Due to the great community on poshmark, if your descriptions and pictures are accurate you are unlikely to deal with lots of bad customers, but negative reviews are going to happen. If you come across anyone who is unhappy, the best advice is to be understanding. Maybe they were very excited to receive a great product and something went wrong which was not in your control. Hitting them back is sure to put them and maybe others off of purchasing from you in the future. Of course, if somebody is being aggressive or personal, then it is best to just ignore them. You will never win when you engage with somebody who is just out to cause offence.
Of course, having bad customers isn’t simply limited to negative feedback. There are some chancers on poshmark – they are rare, but you might still come across them. Because buyers are able to send offers for your items, you might sometimes receive a wildly low offer, significantly less than your advertised price and what you would be willing to accept. Don’t feel under pressure to sell for an offer like this – it will expire after 24 hours, and you can always decline, or respond with your own counter offer. These customers are working under the phrase “if you don’t ask, you don’t get”. It might work for them sometimes, but don’t feel obligated to ever settle for less than you are prepared to make. If they are serious about your item they will accept a raised counteroffer which you are also comfortable with. If not, they will move on, and you will probably find another buyer who is serious about your items.
Should I include anything else when I ship a product? When some people start selling on poshmark, they are tempted to add small thank you notes of additional little gifts when you ship your items. This might seem like a good way of making your customers feel like they are appreciated, but you should not overdo it. Spending too much money on fancy packaging or large thank you notes is a sure-fire way to limit the amount of profit you are able to make. Often, the simplest things are best: a little piece of paper of even a sticker, on simple packaging from your local post office. Your customers are not paying for fancy gift wrapping, after all. If it also worth remembering that extra gifts might seem like a good idea, but the majority of customers do not want things they did not ask for. To some this might even seem impersonal, like you are trying to offload items nobody wanted to pay for. When it comes to what you ship, and how you wrap it, it is best to stick to the basics.
We hope this guide has given you a good idea of what to expect when you start selling on poshmark, and of the best things to do and pitfalls to look out for. Good luck in your online business venture!